Purpose: Web Media + Experiential Marketing (Outdoor Photobooth)
Animal Talent: Various
Art Direction: Lyndal Moody
As part of their community outreach plan, Vetster participated in a local dog festival in downtown Toronto where they hosted an outdoor photobooth. All pets were invited to sit on the red couch and have their photo taken. Many dogs (and one turtle) took them up on the offer.
In addition, images were created for a hyper-local social media campaign for pet parents in Toronto.
Outdoor Photobooth (Festival Activation)