Black Lab Brewery
Hospitality Interiors
Purpose: Editorial for Website Feature
Client Location: Toronto, Canada
Animal Talent: Snoopy
Art Direction: Karen Weiler
Black Lab Brewing opened in early 2018 and is named after the Danny Madden’s black labrador, Snoopy. It’s not a wonder that much of its branding incorporates all-things dog: from it’s industrial design to the naming of the craft beer it brews.
As such, it has quickly become a hub for dog-related events and gatherings by the very enthusiastic dog culture in Toronto’s east end. Fundraisers for rescues, celebrations of Gotcha days or a simple drink with your favourite pup is all part of the scene. The designation as a taproom and not a restaurant allows them to welcome dogs into its space.
But Danny is adamant that the real focus is brewing excellent craft beer. Loyal followers would certainly agree.
Click through to see gallery: